November, 2009


30
Nov 09

Student Scavenger Hunt On Twitter

Our office is celebrating a new attempt in the world of programming, the scavenger hunt through Twitter! 

We called it the "iHunt" (after much debate!) and our student marketing coordinators for our office ran this as a project.  I love that I get the chance to brag about their great event on this blog and can also share some of our learning from our first event held on Twitter with all of you.

Before I go through the specifics, you should know that our campus is just barely dipping our toes into this Twitter pool.  A few of us are tweeting and some of our programs and offices are getting started with it, but we are just barely setting forth on what many campuses have already accomplished through using this exciting tool.  We knew we were starting and needed to build followers, so the iHunt was born! 

Now that I've let our "social media newbie" status leak to the public, I hope you realize that this can be adopted by everyone! Here's how it went down:

  • We chose one account that we wanted to build through this event and made that account the central account. We didn't use a hashtag (#) because our goal was to increase followership. (Warning:  If this hashtag reference confuses you… seek a Twitter tutorial on YouTube and then come back!)
  • Pre-event advertising was done using the typical channels.  To sign up, students had tweet a full name to the designated account and sign up to follow (in order to get clues).
  • Once the hunt started. we tweeted clues and the participants had to tweet back for certain numbers of points.  We did questions based on campus history, departmental programs, events going on that week, and wierd trivia about our staff members. Remember, the goal is to gain followers for our office's Twitter so it was shameless promotion on purpose.
  • Our two student marketing coordinators kept running scores and did a mid-week update on who was winning.  I also did some incentive points by posting things like "extra five points for getting five new fans of our Facebook fan page to post that you referred them."
  • Questions ranged in point values and we made sure that people who had signed up after things got rolling had a chance to catch up through extra effort.  There was no rhyme or reason to our point system and it got kind of silly after a while…but we had a blast! (I believe I was awarded a thousand iHunt points for "being awesome" by the end of it)

Our conclusion to this event is going to be a "Tweetup" where we are inviting all the participants and our staff to talk about the event and what we can do to make it huge for next semester!

Overall, this whole event was a real trip!  We wanted to run one as a pilot just to see what it would be like and before we set our sights too high and too big.  We had goals of large registration with teams, etc. but decided to keep things simple the first time around.  I'm glad we did, because…

  • Students were HYPED about this!  It might have been because it was a new tool to "play" with, but we really did just basic promotion and got great enthusiasm.
  • Students were INTENSE about this!  When we put out a tweet, we had no idea that they would feel compelled to answer the tweets immediately. It most definitely created drama around the office and stress from the students that was totally not necessary.  There was something about the Twitter format that made them feel urgency.

I can't wait to see how this Tweetup goes and will post a Comment on here when it happens.  What more do you want to know about this experiment?!  Cheers to Web 2.0 and a new platform for "events!"


27
Nov 09

Problem-Solving Citizenship

Ira Shor, a critical theorist, explains the importance of democracy to education and vice versa: "A democratic society needs the creativity and intelligence of its people.  The students need a challenging education of high quality that empowers them as thinkers, communicators, and citizens" (Shor, 1992, p. 10).  Unfortunately, higher education and democracy have moved in different directions over the past few decades.  With the onset of consumerism in higher education, students’ and educators’ roles changed, with both disengaging from the other out of fear.  The result, an objectivist streak in our education in recent decades, divides the academy further, leading to a hierarchical view of academic disciplines and campus offices and departments.  Student affairs, in light of the large number of troubles plaguing our global society, can lead the way out of this malaise by viewing students as problem-solving citizens, understanding that each of them possesses a vital and different piece to the solutions we seek as a society.  In this post, I argue that our responsibility as student affairs educators is 1.) to collaborate with the entire campus community to encourage students to explore their identity, their gifts, and their skills, and 2.) to pursue solutions to our problems by empowering our students to connect their diverse identities, ideas, and talents to various opportunities for civic engagement.

In the early days of the United States, Thomas Jefferson saw democracy and education as being inextricably linked.  "Whenever the people are well-informed," Jefferson noted, "they can be trusted with their own government…whenever things get so far wrong as to attract their notice, they may be relied on to set them to rights" (Thomas Jefferson on Politics and Government, 1999).  Over time, scholars like John Dewey continued the tradition of highlighting the democratic principles inherent in education, arguing that participation in school is vital to both learning and democracy (as cited in Shor, 1992).  While the 1937 Student Personnel Point of View did not include fostering an appreciation for democracy as an objective, the 1949 document did.  The authors suggested that the student’s role "as a responsible participant in the societal processes of our American democracy" relied on "his full and balanced maturity," and served as the "means to the fullest development of his fellow citizens," suggesting that democratic education was not only vital to the nation’s governance, but also to the student’s peers (Student Personnel Point of View, 1949).  After the influence of in loco parentis faded following the campus activism of the 1960s, the college-student relationship would eventually turn toward a consumer model, in which institutions were increasingly viewed as simply offering services to customers (prospective students and their families) for a price (as cited in Nuss, 2003). This view of higher education limits its meaning to students, dovetailing with the banking system of education Freire laments (as cited in Manning, 1994).  Students (and parents) paid for an education, and the college/university was expected to put its best product forward.  Increased standardization also led to gross generalizations of students, ignoring their individuality and treating them like pawns all in an attempt to please the consumers.

In 1954, Esther Lloyd-Jones observed similar trends in higher education.  At that time, specialization was threatening the field of student affairs.  In “Changing Concepts of Student Personnel Work,” Lloyd-Jones reframed the debate.

… [S]tudent personnel workers should not so much be expert technicians as they should be educators in a somewhat unconventional and new sense.  Student personnel workers have many opportunities through their work to contribute to the development of students, to help them learn many lessons and skills of vital importance for their fulfillment as whole persons within a democratic society. (pp. 12-13)

Lloyd-Jones’s writing from over fifty years ago is applicable to higher education’s present position.   Educators and students, both paralyzed by fear, choose to disengage from the educational process, deciding the path of least resistance (the banking system of education) is more desirable than facing the "other" (Palmer, 1998, p. 48).  These decisions plague our higher education system by rendering student and teachers callous to each other, leading to the system’s value of objectivity – the notion that one must separate his or her own reality from a subject in order to appropriately learn it.  Parker Palmer (1998) traces our hierarchy of academic disciplines back to objectivity.  With objectivism,

…[A]ny way of knowing that requires subjective involvement between the knower and the known is regarded as primitive, unreliable, and even dangerous.  The intuitive is regarded as irrational, true feeling is dismissed as sentimental, the imagination is seen as chaotic and unruly, and storytelling is labeled as personal and pointless. ( p. 52)

The notion that chemistry and/or biology is more difficult to pursue as a major than music and/or art is an example of this hierarchy at work.  Another example might be faculty noting that student affairs staff deal with "all the touchy-feely stuff."  In both scenarios, the objectivist subverts the subjectivists’ relevance in higher education.  Is it any wonder why distrust between academic departments and between the academy and student affairs abounds?

In order to correct this, we must pledge to embark on a seriously difficult mission to change the culture surrounding higher education starting with students.  The impact of fear on both the educator and the student demands that we initiate an effort to address it, similar to the way Palmer (1988) suggests, and Shor (1992) does.  Following these conversations, it is imperative students see themselves in their educational activities and feel that every contribution they make to their educational environment is valued (hooks, 1994).  Shor’s experience taught him that "[his] students are complicated people whose authentic personalities can emerge in the context of meaningful work" (1992, p. 8).  As student affairs educators, we have the responsibility of filling the gaps between our students and ourselves and coaching our students in the process of finding that meaningful work.

Given the complex issues facing our society discussed earlier and the profession’s recent emphasis on educating the whole student using all of higher education’s resources, these corrective steps would best be pursued through a goal of developing citizen problem-solvers.  The mundane exercises associated with learning are passé in these challenging times.  In order for colleges and universities to send forth the best students to grapple with our complex problems, we need to educate them within the complexity of their lives (as cited in Manning 1994).  Embracing a problem-solving approach to learning would be appropriate if we seek to rid higher education of the "mind/body split" that compartmentalizes intellectual discussion from one's public actions (hooks, 1994, p. 16).  A problem-solving approach would require the construction of deep and sustainable relationships between student affairs educators and the rest of the faculty, staff, and administration; a problem-solving-based model would necessitate an emphasis on the common good, meaning that students would see departments and offices role model this approach by collectivizing agendas as much as possible and placing the institution's missi
on (which would ideally emphasize problem-solving) above their own.  In addition to the construction of strong relationships, a problem-solving approach would encourage student affairs educators to create Freirian relationships with students; with an emphasis on community problem-solving, student/teacher and teacher/student "learn from and teach each other" – "doing 'with' rather than 'for'" (as cited in Manning 1994, p. 95).

Citizen problem-solvers obviously could not step into a college experience and be prepared to excel.  In order to face society’s problems today, our students must first begin the process of understanding and exploring their identity, their values, and how they view difference.  In addition, the educational nature of problem-solving demands from students the ability to see an issue from another's perspective.  Following these tough lessons, students also need to learn about power and privilege, the source of many of the problems our students will be trying to solve.  Gaining a "critical cultural perspective" would allow students to understand the role "political, cultural, and economic forces" play in determining one’s place in society (Rhoads & Black, 1995, p. 417), and would also permit students to realize that knowledge is not absolute power unless one has the ability to change their place in life (Shor, 1992).  Under a critical cultural perspective, the campus takes on new qualities:  inclusiveness of everyone, collaborative decision-making as the standard, and a resistance of hierarchy.  A transformed college campus would be far more supportive of problem-solving efforts, especially any effort liberating the oppressed on the margins of society from injustice (Rhoads &  Black, 1995).

A “citizen problem-solver” could not rely solely on gaining a critical cultural perspective to find solutions.  As Shor reminds us, "…understanding reality is not the same thing as changing it" (1992, p. 6).  Student affairs educators have the responsibility, then, of working with students to identify appropriate ways of acting on their newfound knowledge to solve problems.  Possibilities include the various pathways included in democracy, like social action (such as protesting, boycotting, or informing others) and political action (such as voting, campaigning, or contacting one’s representative).  Other possibilities include modeling the same behaviors within corporations or other organizations.  The idea is that students are able to tailor their interests and skills to the appropriate pathway, while working in conjunction with other community members to solve the larger problem, an issue they identified and articulated themselves.

In the final analysis, higher education is at a crossroads.   Consumerism has transformed higher education into an institution with little meaning compared to its past.  Educators and students, both fearful of the “other,” turn to objectivist knowledge, safeguarding their vulnerabilities and thereby compartmentalizing their individuality.  A strong effort by student affairs professionals to fill the gap between students and educators by directly addressing these fears is absolutely necessary.  Students’ must be able to see their complexities, skills, and talents, in their educational activities.  Given the large number of problems facing today’s society, utilizing a problem-solving-based approach to reinvigorate higher education for students and educators alike is appropriate.  Using problem-solving as the central concept of student affairs encourages students to engage in self-reflection, pursue cultural proficiency, and understand how they can use their particular talents to create positive change.

References

hooks, b. (1994). Teaching to transgress: Education as the practice of freedom. New York: Routledge.

Lloyd-Jones, E. & Smith, M. (1954). Student personnel work as deeper teaching. New York: Harper. Manning, K. (1994). Liberation theology and student affairs. Journal of College Student Development, 35, 94-97.

Nuss, E. M. (2003). The development of student affairs. In Komives, S.R. & Woodard, D. B. Jr. (Eds.), Student services: A handbook for the profession (pp. 65-88). San Francisco: Jossey Bass.

Palmer, P. (1998). The courage to teach. San Francisco: Jossey Bass.

Rhoads, R.A., & Black, M.A. (1995). Student affairs practitioners as transformative educators: Advancing a critical cultural perspective. Journal of College Student Development, 36, 413-421.

Shor, I. (1992). Empowering education. Chicago, IL: University of Chicago Press.

Student Personnel Point of View (1949). Retrieved September 16, 2009. Web site: http://www.myacpa.org/pub/documents/1949.pdf

Thomas Jefferson on Politics and Government (1999). Educating the People. Retrieved October 6, 2009. Web site: http://etext.virginia.edu/jefferson/quotations/jeff1350.htm


24
Nov 09

Confessions of a Conference Chair

OK, I'll admit it: it was better than I thought it would be!  The goal of organizing my own professional conference was built up in my head for the last 10 years, but living it last weekend far exceeded all that I had imagined (and there are few things in my life that have lived up to the picture that I had painted in my own head!)

Sunday ended the best professional experience I have had so far, chairing a Regional Conference for the Association of College Unions International (ACUI).  It was the Region's 60th Anniversary as well, so there were added expectations to deliver a quality conference for our 225 delegates (including 32 International delegates from Ireland, the UK, and Qatar) that joined us at Eastern Connecticut State University.  As I spoke at the closing brunch on Sunday, I shared three things that I learned through my experience:

1.  See Obstacles As Opportunities
As we began the planning process back in February, our world was in the midst of an economic meltdown.  There was a sense of uncertainty, doubt, and fear that very few people could come to our conference.  This was further fueled by the other ACUI regions experiencing downturns in conference registrations as well as sister Associations going through similar financial challenges.  However, we remained focused, came up with creative solutions, and used our obstacles to create opportunities.  We focused on our shared vision, made personal contacts, and were able to get a fantastic turnout.  How do you and your students turn obstacles into opportunities?

2. You're Only As Good As The People Around You
I was truly blessed to be surrounded by an amazing group of 22 professionals and 2 graduate students who came together and created a shared, exciting vision.  It was the largest Conference Planning Team ACUI Region 1 ever had, and some people questioned whether it would be effective.  With each meeting, they challenged the status-quo and thought BEYOND the box.  We complimented each other well, and it was their creativity, energy, and commitment that made the conference happen.  

3.  Success Favors the Prepared (and Opened) Mind
Steve Uzzell quoted Louis Pasteur during his opening keynote and it made me reflect on how our success didn't just come from preparation, but from opening our minds to new possibilities.  Without an open mind, preparation alone won't yield success.  For me, the best way to open my mind was to LET GO of control and let the them run with their ideas and support them anyway I could.  As someone who is a natural "do-er", this was my biggest challenge, but I learned so much more about myself when I just let go and trust their hard work.  As SA professionals, it is important to keep your mind opened to new possibilities and not get stuck doing the same thing over and over.

In the spirit of the holiday, I am extremely thankful for having had this opportunity.  I am a better professional today because of it and hope that you find this type of experience at least once in your Student Affairs career!

Acuir1_09CPT


24
Nov 09

Tuesday Tally – Will You Need To Take Any Work Home With You This Holiday Break?

If you cannot view this poll click here.



And here are the results from the last poll.


20
Nov 09

Current Tech Challenges & Creative Solutions: 11/19/09 #SACHAT Recap

Last night’s #sachat on Twitter was about current tech challenges and creative solutions in student affairs. In case you missed it, here’s a quick recap:

Full Transcript
View as webpage

Top Contributers
@reyjunco
@debrasanborn
@tomkrieglstein
@cindykane
@ARL275
@gdgrouch27
@jacksonj
@beekayroot
@markgr
@willistj

Questions Needing Answers

Here’s to another successful #sachat! Due to Thanksgiving next week, the next #sachat won’t be until 12/03/09. We’re also exploring a daytime #sachat, so stay tuned.


19
Nov 09

Characteristics of Colleges With High Transfer-Success Rates

The Pell Institute for the Study of Opportunity in Higher Education came out with a report titled “Bridging the Gaps to Success: Promising Practices for Promoting Transfer Among Low-Income and First-Generation Students”. The report highlights several Texas schools which is helpful for me since I work in San Antonio.

According to the Chronicle of Higher Education, 

The report found that the colleges shared three main characteristics: structured academic pathways that aptly prepare students to enroll at four-year colleges, a student-centered culture that emphasizes personal attention, and culturally sensitive leaders who understand the backgrounds of their students.

As a student affairs professional working at an institution that currently only accepts transfer students, I believe it is important to emphasize these characteristics. TAMU-SA is a predominately Latino/a, Female, & low-socioeconomic status population. I try my best to understand their culture & provide personalized attention to them.

With that said, I’m pretty sure that I was taught in grad school that these three characteristics are vital for any student to attain success. So, in a way, this report seems like common knowledge amongst student affairs professionals like myself. However, I don’t believe that we are always able to do this with limited resources (staffing, budgets, etc.).

I’d love to hear some thought on how others do this or don’t.


17
Nov 09

Tuesday Tally – How Much Respect Does Your Department Receive From The Administration @ Your Institution?

If you cannot view this poll click here.



And here are the results from the last poll.



16
Nov 09

Professional development… what’s your definition?

In this era of budget reductions we are struggling to find new ways to continue to challenge our professionals and providing them with ways to keep current in their thinking without being able to fund costly conference travel.  After a long and complicated conversation about conference attendance, we ended up sending a group of students and staff to attend the NACA Northeast Regional this week.  We had a great group and aren't we snazzy at the closing banquet:

13768_1159055416753_1238790132_30391310_1319005_n

As an experienced NACA Volunteer, this wasn't my first conference. I attended just for two of the days, but during my attendance I got the chance to reflect a little bit about the different ways "professional development" was being offered and the different experiences my delegation was having all at the same conference.  We all attended the same event, but experienced ideas relating to our professional growth in so many ways!

My students started using Twitter (#bscpc) and a blog (pcatnaca.blogspot.com) to record their observations and to communicate with both fellow delegates and folks back home.  The conference introduced them to these tools that they had never used in this context and their comments were priceless!  They also got the chance to present an educational workshop as well as a presentation in competition for the "Excellence in Programming" award. Through these sessions, they had the exercise of having to articulate their accomplishments AND to have to explain them to someone else through a presentation.  (oh, did I mention they won the award too… yay!)

My graduate assistant attended the conference too and it was the first time we got to see her in a leadership role with our student delegation.  She was amazing with them in helping them make meaning of their conference experiences.  During times like when they were working hard at volunteering the day before the conference, she found ways to help them understand how their efforts contributed toward a better experience for everyone involved!

My staff member was on the conference committee and I know I don't have to explain what that is like to all of you!  He was responsible for the "business side" of the conference by helping to organize the marketplace (HUGE number of booths!) and the performance venues.  He didn't just look cool with his walkie talkie – he really made it possible for all of these hardworking artists to connect in a positive environment with potential entertainment buyers.

And then there's me… even after attending what feels like my zillionth regional conference I gain new knowledge.  I got to present on two topics I have never presented before, I had the chance to meet some of NACA's leadership from the past 40 years at an anniversary celebration, and I got to really, really connect with a group of people who truly "get" what I do.  Now, I'm lucky at my campus where there are some who do understand it… but that's usually from a lens of someone who made the decision not to do it anymore OR who only sees a part of it.  These people at this conference?  They play amazing roles in my life that they have no idea they play. At the very core, they understand my challenges and my constant personal push-and-pull about how long I can keep "doing" campus activities. 

This type of "professional home" is out there for all of us, but with both our campus budget constraints and the constraints that our associations are feeling, I fear that we need to figure out new ways of developing this kind of community among professionals.   Many of our senior leaders on campus come from the days of frequent planning meetings for these conferences and no concern for attending these professional meetings, no matter where they were held.  So will they respect the opportunities that technology will provide and support ways to make them meaningful?  Will they see participating in great things like #sachat on Twitter and contributing to the SABlog as credible ways to grow our skills?

This current generation of student affairs professionals won't get the opportunity to develop their professional home in the same way that our current VP's did, so I'd say that there is a charge to those of us in mid-level positions to take the lead in redefining professional community.  This is a question we have to answer about our on-campus offerings, our professional association activities, and using technology to help fill in the blanks.

Who's up for it?  Where do we go next?


13
Nov 09

Using Facebook Insights to Assess Your Facebook Page

Facebook Insights is an application available to all page
administrators.  It measures
exposure, actions, and behavior related to your page.  Insights gives you almost instant data––it is updated 12
hours after the end of each day. 
Available data includes: geographic and demographic information about
your fan base, a record of interactions (comments, wall posts, photo/video
views, “likes”), and the growth of your fan base over time.  All of this information is displayed in
the Fan Dashboard, and most of it can also be downloaded into a spreadsheet so
you can use the data in any way you see fit.

In Practice: How UW–Milwaukee University Housing Uses
Our Facebook Page

I created our Facebook Page
in July 2009.  After the first week of school, we were hovering under 100
fans.  Next, I harnessed the
influence of the Neighborhood Housing Office, who at that time had over 200
fans of their Facebook Page. 
Within two days of suggesting our page to all of their fans, we had over
200 fans as well.  By this point I
felt that our page had enough content and fan support/interaction to go
public.  So, when we launched our
new website on September 10, I included a prominent link to our Facebook Page
on the homepage.  Since then, our
fan base has grown at a modest pace of 3 pans per day, which should put us over
400 fans by the end of this semester. 
Facebook Insights gives me the tools to track this data easily,
especially if I take note of the dates when actions with potential impact on
our fan base occur (other page suggestions, new advertising strategy).

By downloading the Fan Demographic data from Insights, I can
see that 75% of our fans are between the age of 18-24 and 5% are 13-17 years
old.  So, it’s likely that 80% of
our fans are current or prospective students.  The remaining fans are likely staff members and
parents/family members –– yes, we have had a parent become an active fan of our
page!

Knowing who our fans are is not enough; to truly assess our
Facebook activities, I need to know if students are interacting with our
content.  From the Fan Interaction
data set, I can report on the number of total interactions with our content
(74), average number of interactions per post (1), total photo views (1711),
video plays (170), and comments on our content (30).  Astonishingly, our Facebook Page has had 3,875 page views
from 1,234 visitors since its creation. Soon, Insights will also allow page
administrators to see the Click Through Rate and Engagement Rate, which will
provide a clearer picture of how many fans are responding to your content.

Do you use Facebook Insights for assessment or reporting?  How have you used the data?


11
Nov 09

Interviewing for Student Positions . . . what’s your approach?

As I start getting prepared for the spring semester, I am knee deep in interviews for RA positions in one of my living-learning communities.  I love doing these interviews because I get to meet students who I may otherwise not meet, and it gives me an unusual amout of control over what my staff will be like (outside of the LLCs, RAsare very randomly assigned at Penn State).  These are really casual interviews that give me a chance to make sure individuals are prepared to work in the LLC, as well as opportunities for the students to ask questions and make sure the LLC is a good fit for them.

The part of the process that I do not enjoy is that not every student gets selected.  This is always a concern that I have . . . . I don't particularly enjoy the responsibility that goes along with what may be a student's first experience with rejection, even though this can be a great teachable moment.  What sort of processing do you do with students who are not successful candidates?  Is this something that is a formalized part of the process, or something that you do individually? 

  • Tags

    acpa video how to Job Search professional development residence life Community career Tips student activities Social Media Education Theory student affairs technology engagement Advice facebook college freshmen Twitter Education and Technology ideas Student Engagement Theory This and that Orientation interviews leadership development leadership education technology Graduate Students Uncategorized higher ed Student Affairs students #sachat 9/11 Poll Personal candidates Conferences Placement The Placement Experience Higher Education Student Engagement reflection NASPA

  • WP SlimStat