So often, I have seen my students succeed by planning great events – just single, unrelated events that have some broad, student appeal. One day, a concert. The next day, a movie. The following week, a lecture. And the week after that, a comedian. But, what I really like is when my students come together to plan events all around some themed week.
This year, my department took this unique approach to some of our programming. We have implemented “departmental” programming. Essentially, this means, all of our Resident Assistants (yes, I am in residence life) work together – collaboratively – to plan around the same departmental theme.
We have planned & implemented four departmental themes this year – Safety & Security Week, Alcohol Awareness Week, Hunger & Homeless Awareness Week, and, in the coming month, we will be doing Multicultural Week.
The idea behind these themed weeks was to create a departmental-wide effort to recognize these various topics/ideas/themes. Our RAs split into teams, and each of those teams was responsible for planning a program using our theme. Each RA team had a day of the week, Monday through Friday, so that we could offer at least one program per day that week.
Some of our programs were passive, but most were active, interesting, and fun approaches at educating and entertaining our student population.
Alcohol Awareness Week featured everything from an educational spin on Beer Pong to the widely-favorite “Drunk Buggy” program. Hunger & Homeless Awareness featured a pledge to fast for 24 hours and a movie (“Pursuit of Happyness”), among other things. And Safety & Security Week included a casual, sit-down chat with our campus police officers (“Cop Talk & Donuts”), as well as a program on Driving Safely in Winter Weather.
Yes, this may sound like a typical approach to programming from a residence life office; but my experience with Student Activities Boards and other programming bodies are proof that themed weeks work effectively for these students as well. I’ve seen Winter Weeks, Homecoming Weeks, School Spirit Weeks, and more. You can create a themed week around any topic imaginable.
What are the benefits?
Among other things, you hopefully involve more people in the planning and implementing process, which, in turn, increases the number of students to whom your events appeal. Themed weeks also lend themselves to great advertising and publicity. Not only can you promote each, individual event; but you will also have the ability to promote the entire week’s events together.
Themed weeks can be difficult to implement successfully, but they are very rewarding ways to program on a college campus. I hope you will consider implementing a NEW themed week at your institution. If you already use themed weeks to program, tell us about your experiences.
